Share in:

inlumi is excited to launch a new project with Tony’s Chocolonely to accelerate their Supply Planning with state-of-the-art Cloud Planning technology. Tony’s Chocolonely produces chocolate, with the aim to make all the world’s chocolate 100% slave free.

Tony’s Chocolonely was founded in 2005 by three journalists from the Dutch TV show Keuringsdienst van Waarde after they discovered that the world’s largest chocolate manufacturers were buying cocoa from plantations that used illegal child labour and modern slavery. Since then, Tony’s Chocolonely has dedicated its efforts to raising awareness about inequality in the chocolate industry. Tony’s leads by example by building direct long-term relationships with cocoa farmers in Ghana and Ivory Coast, paying them a higher price and working together to solve the underlying causes of modern slavery. Tony’s wants to inspire the industry as a whole to make 100% slave free the norm in chocolate. Tony’s Chocolonely has grown to become the largest chocolate brand in the Netherlands and is now almost available worldwide, with offices in the Netherlands, USA, the UK and DACH.

This project will bring Tony’s Excel-based planning to the next level with Oracle’s Planning & Budgeting Cloud. While the focus is currently on Supply Planning, we have also discussed their other Planning processes and created a holistic Planning roadmap together with them. We are proud to be supporting the growth of Tony’s and we are excited to contribute to their goal of changing the chocolate industry for the better.

“We’re very pleased with Tony’s Chocolonely selecting inlumi as the partner for transforming its planning processes from spreadsheets to state-of-art technology with Oracle EPM Cloud. Together we’ll work on setting the foundation for a future-ready Tony’s,” says Arjan van Eijck, Commercial Manager at inlumi.

“Operational supply planning of our chocolate products is essential to support Tony’s in our growth and therefore as well our mission. Currently supply planning is done in Excel. As we are expanding rapidly in number of markets and products, this increasing complexity means Excel is reaching its limit. In our search for a partner to guide us in implementing a supply planning solution into Oracle PBC, inlumi showed us to be very professional and helpful, and gave a spot-on demo. We are very much looking forward to start the implementation together with inlumi and have full confidence in a desired outcome,” says Arjen van Halewijn from Tony’s Chocolonely.

For more information about Tony’s Chocolonely, visit:

Latest articles:

Related articles